As a nonprofit organization, you likely have the ambition to propel your mission to new heights. With Google for Nonprofits, your nonprofit can access a range of resources that maximize your online presence, productivity, and ability to reach a wide audience.. Voici 4 raisons pour lesquelles chaque OSBL devrait embarquer dans ce voyage galactique.
1 – Google Ad Grants
Give yourself free visibility
The first step in your journey to the stars is increasing your visibility, and Google Ad Grants is here to propel you to new horizons. Through this program, you can get up to 10,000 USD per month in advertising credits to promote your organization on Google.
This budget allows your nonprofit to attract more donors, volunteers, and beneficiaries without spending a single dollar. Whether you want to raise awareness about your projects, launch a fundraising campaign, or simply strengthen your online presence, these credits are your fuel to reach a wide, engaged audience ready to support your mission.
2 – Google Workspace
Enhance your collective management
Good management of your organization is crucial to achieving your goals. Google Workspace provides a complete suite of free tools designed to foster collaboration within your team. You’ll get free access to tools like :
- Gmail
- Google Drive
- Google Meet
- Google Calendar
- Google Docs
- Google Sheets
- Google Slides
- Google Forms
You can also create professional email addresses with your organization’s domain. These tools allow your team to work together in real-time, share files, and organize communications in the blink of an eye. This way, you can stay on track, manage projects, finances, and volunteers without the obstacles of costs or technology.
3 – YouTube Nonprofit Program
Share your story with a wide audience
If an image can capture attention, imagine the impact of a video that brings your cause to life! Videos don’t just tell a story; they captivate, move, and inspire. With this program, your nonprofit can turn these impactful moments into concrete actions with dedicated tools:
- Donation buttons directly on your videos
- Options to promote your initiatives to a global audience
Whether sharing an emotional testimony, presenting your projects, or soliciting funds, YouTube allows you to reach a new audience. It has never been easier to turn your stories into concrete actions.
4 – Google Earth and Maps
Visualize the impact of your mission
Google Earth and Maps offer an innovative way to visualize and share the impact of your projects. You can
- create custom maps that illustrate the progress of your initiatives on the ground
- track your activities in real-time
- integrate interactive elements to better tell your stories
With Google Earth and Maps, you have the ability to bring your actions to life and make the scope of your impact felt by your donors and partners.
Simple steps to access Google for Nonprofits
1 – Prepare the required information
Before getting started, make sure you have :
- A functional website : Google requires an active site that clearly reflects your nonprofit’s mission.
- A Google Account : This account will be used to manage access to Google for Nonprofits.
- The nonprofit’s official registration number : This number is necessary for verification by Goodstack.
- Documents proving nonprofit status : Depending on your country, a confirmation letter or registration certificate may be required to verify that you are indeed a charitable organization.
2- Create a Google for Nonprofits account
Sign up for Google for Nonprofits and complete the form by submitting the required information, such as your country, organization name, website address, and contact person.
Tip : If you don’t find your organization’s name in the dropdown list provided by Google, simply add it. In this case, make sure to provide an official document like a patent letter to facilitate the verification step. Ensure your nonprofit’s name is clearly stated there.
3 – Get your account verified by Goodstack
Goodstack, a Google partner, handles the verification process for nonprofits. Your verification request will be automatically submitted after creating your account and may take up to 14 business days to process. You will receive an email once your registration is approved.
4 – Enjoy the tools provided by Google
Once approved, you can take advantage of the various tools Google offers to nonprofits. By using Google Ad Grants, Google Workspace, the YouTube Nonprofit Program, and Google Earth & Maps, you’ll enhance your online visibility, create deeper connections with your community, and optimize your organization’s internal management.
Ready to make your mission shine across the digital universe? The journey begins now with Google for Nonprofits!